Promotional products UK have come a long way since

The expanded range of promotional items available to a UK business means there's a broader range of applications to which the products can be applied. Clothing, for example, is no longer simply the province of brands and software companies. These days promotional clothing can be used to supply your workforce with the gear it needs to do its job, as well as giving your customers something to remember you by. Any clothing previously used as promotional products UK has tended to focus on the customer. Now, though, you can source your staff uniforms - including heavy duty, high quality work wear and protective gear - through the same channels that you would get promotional pens and lanyards from. The clothes your staff are wearing become mobile adverts in themselves. When your business involves work that potential customers can see happening (a landscaping company, for example, or a building contractor), then sourcing promotional clothing for your staff to wear spreads the word about what you do directly. If a potential customer walks past your latest job and likes what he or she sees, and all your staff are wearing work clothes with your logo and contact details emblazoned on it. The quality of promotional products UK has risen sharply as more companies have become aware of the benefit to be gained from associating your business with items customers will actually use. Promotional fleeces, gym wear and other sporting items given out by modern health clubs are designed to do a job, and do it well. Customers who are given quality merchandise are more likely to wear their promotional clothing (in this case to the gym, or to go for a run). And that, of course, means that potential customers are more likely to see the name of your business in the right context. When you choose to use promotional products UK, be aware that you can target them to the market you are trying to capture. There's an item of clothing suitable for every promotion. Using work wear to promote your landscaping business, or quality gym wear to promote your gym, is only the tip of the promotional clothing market. Smart ties for client giveaways; sunglasses and other accessories for customer freebies; even slippers, flip flops and rubber clogs for targeted promotions.